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         Economic boom should bring people a more comfortable and convenient life. Ironically, the more commodities available in a society whose economic fabric is not woven by legal and moral warp and woof , the less and less security the average consumers can have. In fact, even today the public is still jeopardized by fake commodities that flood almost each developing country.
        
         Fake commodities directly harm the average individual consumers in a series of ways. First they are usually inferior in quality and thus cannot meet consumers¡¯ ends. Take a fake watch as an example, it is sold at the same price as is the genuine one but seldom can it give time precisely. Secondly, they might threaten consumers¡¯ health and life in case of fake foods, medicine, and beverages. Some patients are seriously endangered by taking fake medicines. Some even lose their life immediately after eating fake soybean sauces and vinegar. The society as a whole is also detrimentally infected by fake commodities as far as the moral and ethic is concerned.
        
         Then, how to address this serious problem? Most vital is to legally penalize those who manufacture and trade fake products. Second is to educate people how to tell the facts and fiction.
        
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